a tour of the highlights of this award winning creative director
Verizon Wireless merchandising
Regularly updated in-store signage for streamlined messaging and seasonal imagery.
Designed premium fixtures—Droid and tablet walls—that were able to be updated efficiently.
Proposed, without being asked, a store of the future with a complete digital shopping experience using customers’ smartphones and employee tablets. Redesigned everything from tables and fixtures to digital experience. Rearranged product around lifestyles rather than product types. Incorporated accessories and smart products adjacent to phones for a seamless shopping experience as device categories expand.
